Shop Faster

You might think that browsing slowly through the store would help you pick out the best products. But our research shows that’s not the case.

The shoppers I studied who took the longest, examining packages, stopping at whatever caught their eye, invariably spent more money. They tumbled stray, often unhealthy, items into their baskets, and later, when questioned, couldn’t cite a reason for the purchases.

It turns out that making up a precise list beforehand and getting the errand done as quickly as possible is the best way to save money. Cutting time cuts costs, as well.

前人的结论到底有多少可以相信，而我们有多少人活在谎言里，心安理得的